Are You Taking Advantage of the Marketing Reimbursement Program at Trusted Choice®?
Through the MRP, Trusted Choice® agencies can earn up to $500 to go towards marketing expenses incurred in 2011 by Trusted Choice® Agencies in rebranding materials such as business cards, letterhead, envelopes, agency signage, logo-wear and in creating an on-line presence, among others, to include the Trusted Choice® logo. Visit www.trustedchoice.com/agents
New Trusted Choice® Consumer Website Launched
Visit www.trustedchoice.com/agents to access Trusted Choice® resources.
A new consumer-focused version of the Trusted Choice® website (www.trustedchoice.com) was launched in late December. In an effort to make the site as consumer friendly as possible, all clickable links are directed only to customer information and resources, so the link to the Agent/Broker section that was at the bottom of the former site has been eliminated. The Agent/Broker site still contains the same information and resources, and to access these resources, simply use the shortcuts below. Be sure to add these links to your Internet favorites for easy access.
Below is a list of shortcuts you can begin using today:
Logos and Usage Guidelines: www.trustedchoice.com/logo
Frequently Asked Questions: www.trustedchoice.com/faq
License Agreement: www.trustedchoice.com/licenseagreement
If you have any questions or need assistance, please contact Jill Schmidt (firstname.lastname@example.org); 703-706-5418
What is Trusted Choice®?
Trusted Choice® is a national consumer brand uniting more than 10,000 independent agencies and the 53 insurance companies that support them. This new consumer marketing brand was developed by the Big “I” for its members in response to eroding market share, and it is the result of significant consumer and industry research.
Using national advertising, public relations and local agency marketing, we are communicating to consumers that Trusted Choice® is the smart way to buy insurance and financial services. As a member of Trusted Choice®, you can use this new consumer-tested name, logo and tagline, as well as professionally produced advertising materials for television, radio and newspapers. Plus, the Trusted Choice® Agency Locator sends qualified leads directly to your desktop.
To join Trusted Choice®, you simply pay a nominal annual fee ($60 for small agencies of nine employees or less, or $120 for firms with 10 or more employees), commit to the Pledge of Performance and complete a 10-minute questionnaire. Your benefits begin immediately.
Trusted Choice® Pledge of Performance
Trusted Choice® License Agreement
Frequently Asked Questions
Do I have to display the Trusted Choice® logo?
How do I use the Trusted Choice® logo in conjunction with my own agency identity?
How do I address the 24/7 promise in the Pledge?
Do I have to use the national ads, or can I produce my own?
Why isn’t my agency showing up on the Trusted Choice® Agency Locator and how do I update my locator profile?
Can I link to www.TrustedChoice.com from my agency site?
Where do I get logo slicks?
Do I always have to use the “®” after the words Trusted Choice®?
How can I start writing insurance through the company partners?
Click here for answers to ALL your questions
Independent Insurance Agents of Arkansas
5000 North Shore Drive
Little Rock, AR 72118
Phone: 501.221.2444 toll free 800.221.3132
127 South Peyton St
Alexandria, VA 22314